Trent Reznor is one of those remarkable musicians who has fully embraced the internet and what it can be truly capable of. He let go of the traditional record label music business model years ago and since then has been doing what he can to move forward.
His latest innovation is he’s developed a Nine Inch Nails iPhone application which is truly something else!
You really do have to see how he’s taken web 2.0 to another level to help build a nurture his own community amongst Nine Inch Nails fans.
Read more about it and watch the video on the Nine Inch Nails iPhone application.