There is a new rock super group on the horizon made up of drummer Dave Grohl (Foo Fighters, Nirvana), vocalist and guitarist Josh Homme (Queens of the Stone Age & other bands) and bassist and keyboardist John Paul Jones (Led Zeppelin).
They are calling themselves Them Crooked Vultures and have started creating a bit of stir [...]
You should always be building a mail list of people interested in your music.
In Using Google as a Marketing Tool, Bob Baker shares a couple of ideas how you can use Google’s services to help promote your band and they’re totally free!
—
Discover More About Music, Websites & Marketing
FREE Book Offer: Make Real Money On The [...]
A really valuable tip I picked from the music marketing workshop I attended the other week was the need to have a press kit available 24/7.
You should have both an online and offline version available for press, promoters, booking agents, etc.
The press kit would include things like:
Band bio
Press photos
Music samples
EPK or video bio
By having both [...]
A marketing funnel is a systematic process which people go through in order for you to establish who is seriously into what you or your band does.
The marketing funnel looks like this:
Suspect -> Prospect -> Customer -> Life Long Customer
The Suspect (Unknown interest)
With a marketing funnel, everyone is a suspect until they raise their hand [...]
Since Youtube is the third most visited site in the world according to Alexa, it makes sense that you get a presence for your band on there asap!
Aside from music videos, you can use Youtube for video messages to your fans, posting live performance clips, showcasing any news articles or interviews you may do or [...]
The first and most important suggestion I can give to help you promote your band online is to collect names and email addresses of anyone remotely interested in your band, both from online and off line sources.
I’m not talking about collecting random email addresses either and spamming them!
Build up your mailing list
What you want to [...]
Here is a huge list of resources that can help you expand your reach on the internet and reach world domination!
You get links to help with the following:
Where To Sell Your Music
Where To Get a Band Review or Interview
Where To Break News – Do a Press Release
Join Forums & Post
Where To Create a Blog + [...]
I came across this great post from Eric Herbert over at evolver.com about how to promote your band on Myspace.
Though he talks about Myspace in his post, the same principles apply to any other social network like Facebook, Bebo, etc.
Use them as a tool to promote your music and build up your own mailing list [...]
I know this is probably a thought which scares most musicians and in an ideal world, a musician could be left to be just that, a musician!
However, nowadays you need to get on with doing things yourself if anything is ever to happen.
I believe if you understand the business elements of running a band, you’ll [...]